Blog Archives
Picking a Printing Company
All across the United States – in Miami, Los Angeles, Washington D.C., San Antonio, Las Vegas, Chicago, New York and beyond – people need to print things. On an everyday basis, many people need to print a few documents for record keeping or the like. A little less frequently, people find themselves in need of thousands of pieces of printed materials – be them business cards, flyers, posters, postcards, direct mail marketing materials, brochures or booklets. And then they’re stuck trying to find the answer to this ever more difficult question: “Which frickin’ printing company should I choose?”
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Custom-Printed Bottleneck Hangers – Little-Known Marketing Magic-Makers
Who said you can’t make money by just hanging around? Okay, it’s true, loitering is not the best skill to base a career on, but a different kind of “hanging” can work wonders for certain businesses, and the marketing trend has recently seen an upswing.
The tactic seems pretty simple – and it is – but because of its ingenuity, it gets results more often than one might expect. The on-site marketing method is known as custom-printed bottleneck hangers that advertise sales or discounts on all things beverage and nightlife related.
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For Immediate Release: Higher Quality Now Standard with Elite Flyers’ 16pt Cardstock
For Immediate Release:
Contact:
Elite Flyers
407 Lincoln Road, Miami Beach, FL 33139
800-538-8091
info@eliteflyers.com
http://www.eliteflyers.com
Higher Quality Now Standard with Elite Flyers’ 16pt Cardstock
World-wide, January 14, 2013 — Given the choice between thicker, higher-quality cardstock and lesser quality 14pt cardstock, anyone would choose the thicker, higher-quality material – especially if the price was right.
Print Advertisements to Save Your A$$
We’ve got a lot of entrepreneurs and small business owners in our circle of friends, and so we get to see firsthand the ups and downs they go through with regard to business. From our observations, though, one thing holds steady for all of them. When they try to save money by cutting back on advertising, they do themselves no favors. It’s like a man who is dying of thirst and so dehydrated he can’t make his way out of the desert, and yet he saves his little canteen of water in case he has to put out a fire. That man has got to “spend” those drops of water to get himself to a faucet or a creek. Similarly, struggling businesses need to spend their dwindling funds to attract more customers, thereby replenishing their bank accounts. Yes, it’s a leap of faith, but just think about these wise words spoken by everyone’s favorite American author, Mark Twain:
“Many a small thing has been made large by the right kind of advertising.”
That said, the “right kind” of advertising is going to vary by your business. But for many, printed advertisements are going to be the most financially accessible and effective tools to reel in new clients. (Don’t get us wrong – television and radio ads are also effective, but production costs are sky-high compared to the small investment needed to create great printed advertising.)
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Direct Mail Campaign Services
Snail mail may be a dying mode of communication, but that’s actually an advantage when you’re advertising a business, event, gallery opening, special offer, or political campaign. Why, you ask? Well, because while everyone else is bombarding your potential client’s email inbox with stuff that will probably be routed right into his or her junk mail folder, you’ll be sending a custom-printed postcard offer he or she is guaranteed to actually pick up in his or her two hands. In this way, physical mail still has distinct advantages over electronic messages: one literally carries no weight, while the other puts a real-life letter in the consumer’s hand. Print an eye-catching postcard offer, and you’re guaranteed to make an impact and ultimately get a response.
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